Page 157 - Grapevine FY23 Adopted Budget (1)
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FY 2022-23 APPROVED OPERATING BUDGET
CONVENTION & VISITORS BUREAU FUND
SALES, PROMOTIONS & ADMINISTRATION DIVISION SUMMARY
115-350-001
2019-20 2020-21 2021-22 2021-22 2022-23
EXPENDITURES BY OBJECT Actual Actual Budget Estimate Approved
Personnel 3,555,572 3,516,603 3,634,106 3,583,302 3,790,001
Supplies 332,206 128,543 259,700 208,760 336,300
Maintenance 181,003 85,908 207,980 158,082 231,330
Services 2,068,209 1,734,373 3,228,396 2,369,771 4,934,494
Insurance 1,238,963 1,283,122 1,329,511 1,162,616 1,538,371
Capital Outlay 40,202 2,354 - - -
Transfers 2,510,196 2,257,759 1,958,949 1,800,104 2,259,223
Total 9,926,351 9,008,662 10,618,642 9,282,635 13,089,719
OBJECTIVES
- Secure corporate and association group bookings for the hotels.
- Increase weekend, summer and holiday group bookings for the hotels.
- Promote transient leisure bookings highlighting Grapevine's heritage, the historic district, wineries, tasting rooms, dining and shopping as a
primary theme.
- Continue sales strategy for COVID-19 group convention business recovery.
- Work with the Sales Division to create an event package (A Night in Old Grapevine) to promote to hotels and corporations.
- Expand public media contacts to increase awareness of City hotels, attractions, restaurants and retailers.
- Promote Grapevine hotels, attractions, events, wineries, restaurants, and galleries as a unique selling feature to visitors.
- Service the needs of convention groups, leisure groups, and the individual traveler.
- Increase Visitor Services through new programs at Grapevine Main and through Gallery Shows and Passport Activities.
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