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utilization of monthly performance metrics to measure and analyze what we are doing
correctly to see where we may have better internal and external opportunities will
be a constant.

Performance Measures & Vital Statistics

Performance FY 2014 FY 2015 FY 2016 FY 2017 FY 2018 FY 2019 FY 2020
Measures
Target
Percent of
customer 96.4% 97.3% 98% 97% 97%
satisfaction 97.5% 97%
“Excellent” ratings

Number of events 412 452 376 405 320 314 320
held

Cost Recovery 81% 75% 62% 65% 60% 50% 65%

Vital Statistics FY 2014 FY 2015 FY 2016 FY 2017 FY 2018 FY 2019

Revenue $230,793 $226,901 $209,919 $230,612 $180,000 $158,242

Percentage of
events generating
59% 59% 60% 70% 70% 70%
economic impact
for local business
Percent of total
events held:
Colleyville 10% 13% 23% 13% 13% 14%
residents
Percent of total
events held: 36% 30% 25% 34% 28% 31%
Non‐residents
Percent of total
events held: 47% 50% 45% 46% 48% 46%
Non‐profits
Percent of total
events held: 7% 9% 7% 7% 11% 9%
City departments

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