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Performance Measures & Vital Statistics




                                                                                         FY 2019     FY 2020
                  Performance Measures     FY 2015    FY 2016     FY 2017     FY2018
                                                                                         Estimate    Target

                     Number of News          29          31         52          60          60         60
                        Releases

                    Public Information        6          6           9           8          10         10
                       Campaigns

                                                                                         FY 2019
                       Vital Statistics    FY 2015    FY 2016     FY 2017     FY2018
                                                                                         Estimate

                  Visits to Colleyville.com   317,793   321,567   294,099     285,060    480,238


                     E‐News Service         2,839      3,225       3,819       4,074      3,745
                       Subscribers

                  Social Media Followers
                   on City of Colleyville   1,000      1,836       2,639       4,755      6725
                       Government


                                               Department Resources



                                                            FY 2020 Budget: $62,491
                                                                    (General Fund)
                       City Manager                                       SUPPLIES,

                                                                             $165




                                                                                                PERSONNEL
                        Community                  CONTRACTUAL                                   SERVICES
                                                                                                  $33,086
                   Relations Specialist              SERVICES,
                                                      $29,240




                  Note: The Executive Director of Economic Development and

                  Communications is funded out of the Economic Development
                  budget in the General Fund; the Communications & Marketing
                  Coordinator position is partially funded by the Colleyville
                  Economic Development Corporation Fund
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