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TABLE OF CONTENTS





                         FY 20         2 7 S    TRA       TEGIC           Priorities
                         FY 2027 STRATEGIC Priorities





                           SELECT SOUTHLAKE WEBSITE REFRESH
                 1         Launch a refreshed Select Southlake website by September 30, 2027, giving residents, site
                           selectors, and business owners modern access to current economic development data, with
                           a launch survey to confirm usefulness. This supports  Performance Management & Service
                           Delivery. Resource support will come from Economic Development & Tourism staff, IT/web
                           support, and our website vendor through the existing contract in place.



                           PARKS, RECREATION & OPEN SPACE MASTER PLAN
                           ADOPTION
                 2        Adopt an updated Parks, Recreation and Open Space Master Plan by the end of Q3 (FY 2027)
   City Department Overview
                          with Council-approved service standards and a prioritized multi-year capital and maintenance
                          policy framework. This supports Infrastructure & Development and Performance Management
                          & Service Delivery. Resource support will come from Economic Development & Tourism
                          and Community Services staff, community engagement, and not require any funding for its
                          development.


                           SOUTHLAKE TOWN SQUARE LIGHT POLE ASSET AND
                           MAINTENANCE PLAN
                  3         Complete a Town Square light pole asset inventory and maintenance plan by December 31,

                           2026, documenting 100% of light pole assets and their condition with a defined replacement
                           schedule. This supports Infrastructure & Development, Performance Management & Service
                           Delivery, and Safety & Security. Resource support will come from Economic Development
                           & Tourism and Public Works/facilities staff, GIS support, and will be funded through the Tax
                           Increment Reinvestment Zone.



                           SOUTHLAKE WAYFINDING ASSET AND MAINTENANCE PLAN
                  4        Complete a citywide wayfinding asset inventory and maintenance plan by December 31, 2026,
                           documenting 100% of wayfinding assets and their condition with a defined replacement
                           schedule. This supports Infrastructure & Development and Performance Management &
                           Service Delivery. Resource support will come from Economic Development & Tourism and
                           Public Works/facilities staff, GIS support, and will be funded through the Hotel Occupancy Tax
                           fund.



                           SIGNATURE ANNUAL EVENTS HOSTING & SUPPORT
                  5        Host Stars & Stripes, Home for the Holidays and provide support for signature community
                           events in FY 2027, matching prior-year attendance with no reduction in programming
                           and maintaining survey satisfaction levels. This supports Partnerships & Volunteerism and
                           Performance Management & Service Delivery. Resource support will come from City staff,
                           event production vendors, and public safety/works support, and will be primarily funded
                           through Hotel Occupancy Tax funds and to a lesser degree, the General Fund.



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