Page 227 - Manfield FY21 Budget
P. 227

COMMISSION FOR THE ARTS DEPARTMENT

               MISSION STATEMENT:

               The Commission for the  Arts Department was created to  advocate and promote artistic,  cultural, and
               educational opportunities to enhance the quality of life in our community.

               Department at a Glance

               The Mansfield Commission for the Arts is a nonprofit organization with a vision to make Mansfield a
               regionally recognized destination for cultural activities. The Commission for the Arts budget decreased
               0.28% in FY 2020-2021 due to supply cost savings and a reduction in funding for events and promotions
               in anticipation of the continuing effects of Covid-19 on travel and tourism.

               Key Goals and Objectives

               Goal 1
               Improve facilities and services offered by the Farr Best Theatre.

               Objectives:
                   •  Increase the number of rental events at the Farr Best Theatre.
                   •  Increase the quality and quantity of City-produced shows at the Farr Best Theatre.

               Goal 2
               Raise the profile of the Arts in the City of Mansfield.

               Objectives:
                   •  Bring the Mansfield International Film Festival back to the Farr Best Theatre.
                   •  Develop a strategic plan for the theatre/downtown with the goal of a state-level cultural district
                       designation in Historic Downtown Mansfield.
                   •  Actively pursue requests for proposals for an Arts event/conference to come to Mansfield.

               Goal 3
               Coordinate with local arts organizations to effectively promote cultural events and create “Arts and
               Cultural” tourism packages for visitors.

               Objectives:
                   •  Work with area arts organizations to effectively schedule events and activities to create a critical
                       mass of area cultural events on any given day to attract cultural tourists.
                   •  Book a select number of Farr Best Theatre events to coincide with other activities to encourage
                       tourists to extend their stay.
                   •  Plan Mansfield Commission for the Arts events that promote the Arts in Mansfield and give
                       cultural tourists a reason to visit.

               Performance Objectives
                   •  Improve and expand the operations of the Farr Best Theatre.
                   •  Actively promote the Arts in the City of Mansfield to increase the number of events.
                   •  Work closely with the Mansfield Convention and Visitors Bureau and local organizations to
                       create “Arts and Cultural” tourism packages for visitors.



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