Page 221 - CityofMansfieldFY23Budget

Department Name:
Special Events

Mission Statement:
The mission of Special Events is to provide family-friendly events for all ages that will enhance the quality of life for participants
and meet the needs of the community.

Services Provided:
1. Produce citywide festivals and events.
2. Managing and negotiating contracts for events and sponsorship sales.
3. Service coordinator for groups and volunteers.

CITY COUNCIL’S STRATEGIC PRIORITIES N O R T H

Noteworthy Organizational Remarkable Together Healthy
Essentials Excellence Experiences as One Economy
Consistently Strong team Distinctive Create Sustainable assets,
high-quality and internal services and community financial strength &
services culture amenities connections growth

N O R T H
Goal #1 ● ● ● ● ●

Partner with groups or organizations to create better events.

Objectives
1. Share advertising/promotions costs across Community Engagement departments.
2. Increase attendance.
3. Increase participation through sponsorships.

Actual Actual Budget Budget
Performance Measures 2019-2020 2020-2021 2021-2022 2022-2023
Advertising and promotion costs $ 3,100 $ 3,026 $ - $ -
13,500 over 4 15,500 over 4
Event attendance not recorded not recorded
events events
Sponsorship funding received not recorded $ 17,288 $ 54,354 $ 60,000

N O R T H
Goal #2 ● ● ● ● ●

Offer an interactive experience at all events in the coming year.

Objectives
1. Create memorable experiences for our citizens and their families.
2. Create an event with a cause

Actual Actual Budget Budget
Performance Measures 2019-2020 2020-2021 2021-2022 2022-2023
Immersive Experiences none none 4 4
Number of Events (Veterans Day, Juneteenth, etc.) 1 2 2 2

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