Page 436 - Microsoft Word - FY 2020 Adopted Budget Document

Financial/Economic Development

Goal 2: Improve Operational Efficiency
Objective 1: Organize to Improve Operational Efficiency
Project Performance Measure(s) City Service Team (Department)
Core Analysis and promotion of Library Increase circulation in the Neighborhood Services (Library)
FED collections and resources (books, branches by 5%
2.1.1 audio/visual and electronic
resources)
Summary:

In FY 2019, the Library will continue to conduct an in‐ Branch Circulation
depth analysis on collections (books, audio/visual 600,000
materials and electronic resources), circulation patterns
and develop strategies to promote and increase use of 500,000
various collections throughout the library branches, 400,000
especially in relation to the opening of the new
300,000
Downtown Library
200,000
Update: 100,000
th
In the 4 quarter, physical circulation at the branches ‐
rd
was up by 4% when compared to the 3 quarter. It is a 1st Qtr 2nd Qtr 3rd Qtr 4th Qtr
typical pattern to see increases in all measures during
the summer. FY 2016 FY 2017 FY 2018 FY 2019

Circulation of physical items is down by 16% when
compared to the same period last year; however, the
library system usage patterns continue to settle after
the opening of the new Downtown Library and the
reopening on the renovated Woodland West Branch in
February. Based on past trends, when the Library
system opened or closed locations, it takes a full 12
months to see a more representative pattern. Library
staff continues to utilize the Savannah product for
targeted marketing to types of patrons, geographic
location, and other various targeted demographics as
patterns develop over time.

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