Page 70 - FY 2025 Adopted Operating Budget and Business Plan
P. 70

Business Plan                                             Return to Table of Contents





                                              Invest in Our Economy

                    Goal 1: Enhance Economic Impact Through Development and Redevelopment Efforts,
                                        Partnerships, and Investment Opportunities
                                     Objective 2: Build a Strong and Diverse Business Community
                          Project                 Performance Measure(s)                Department(s)
             IOE   Economic Development       Project completion            Communication & Legislative Affairs
             1.2.5  Corporation Communication
             Summary:
                                                                   Milestone           Target Date     Status
             The Office of Communications in collaboration with   Create News Feed and   1  Qtr. FY 2024   Ongoing
                                                                                      st
             the Economic Development Corporation (EDC) is   Generate Content
             working to create a Strategic Communication Plan   Update Community Profile    1  Qtr. FY 2024   100%
                                                                                      st
             for the EDC. The includes the development of an EDC   Launch Standalone EDC   2  Qtr. FY 2024   75%
                                                                                      nd
             specific website, social media channels, and   Website
             PowerPoint template, as well as generating content,   Create EDC PowerPoint   2  Qtr. FY 2024   100%
                                                                                      nd
             coordinating stock photos, and other communication   Template
             tools.                                         Create One-page Marketing   2  Qtr. FY 2024   100%
                                                                                      nd
                                                            Flyer
                                                            Create Strategic Areas   3  Qtr. FY 2024   0%
                                                                                      rd
                                                            Supplements
                                                                                      th
                                                            Establish EDC Social Media   4  Qtr. FY 2024   50%
                                                            Channels
                                                                                      th
                                                            Update Small Business    4  Qtr. FY 2024   0%
                                                            Resource Guide
                                                                                      th
                                                            Coordinate Stock Photos   4  Qtr. FY 2024   50%
                                                            Create Arlington Economic   2  Qtr. FY 2025   0%
                                                                                      nd
                                                            Development Map









































             FY 2025 Adopted Budget and Business Plan                                        61                                                                City of Arlington, Texas
   65   66   67   68   69   70   71   72   73   74   75