Page 274 - Bedford-FY22-23 Budget

Communications

Molly Fox
Director of Communications

The Communications Division serves as the liaison between the citizens, staff, and the City of Bedford, in addition to working
with neighboring communities. Communications staff provide timely information promoting awareness of City services,
major projects, and community events through the use of print, broadcast, and digital media. This includes overseeing all
external communication efforts, including the City of Bedford website, Bedford TV public access channel programming,
social media channels, print publications, media relations, video production, and crisis communication. The team also
develops promotional campaigns to enhance the image of all City departments.

Expenditures Summary
The largest increase in expenses for this area occurred in personnel expenses. A Video Producer position was added to the
Communications Division with an estimated budget, with the expense now re ecting the lled position. The Division was
also approved for two new services to support communication with the community, FlashVote and Citibot. The FY 23
budget includes the subscription cost for those services.

B449,125 $75,340
(20.16% vs. prior year)

Communications Proposed and Historical Budget vs. Actual
$500K

$400K

$300K

$200K

$100K

$0
FY2016 FY2017 FY2018 FY2019 FY2020 FY2021 FY2022 FY2023
Actual Budgeted Over Budget

City of Bedford, TX | Adopted Budget FY 2023 Page 274