Page 153 - Hurst Adopted FY22 Budget
P. 153

APPROVED FISCAL YEAR 2022 BUDGET
          performance measures





































                                                                       Actual     Estimate      Projected

                                                                       2020         2021          2022
                                                             Input
                      Number of full-time employees (Communications)     2            2             2
                      Number of full-time employees (Fleet & Warehouse)   2           2             2
                                                            Output
                      Number of city magazines produced                  4            4             4
                      Number of websites maintained                      7            7             6
                      Number of microsites created                       0            1             4
                      Number of social media sites maintained            4            4             4
                      Number of WorkLife internal employee newsletters
                      produced                                           1            2             4
                      Number of parts issued by warehouse              11,904
                                                         Effectiveness

                      Number of visits to the city website            963,265      1,000,000    1,030,000
                      Number of Facebook followers                     13,656       13,700        14,000
                      Number of Twitter followers                       3,263        3,270        4,000
                      Number of Instagram followers                     1,476        1,450        1,550
                      Number of Mobile App Downloads                    1,523        1,641        1,760
                      Number of Town Hall attendees                     250           0            250
                      Number of Hurst 101 participants                   14           0            15
                                                          Efficiencies
                      % of publications prepared by deadline            100%         100%         100%
                      % website content updated in a timely manner      100%         100%         100%
                      % media inquiries responded to within 24 hours    100%         100%         100%

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