Page 94 - City of Colleyville FY22 Adopted Budget

Performance Measur es & Vital Statistics

FY 2022
Performance Measures FY 2017 FY 2018 FY2019 FY 2020 FY 2021
Target

Number of News 52 60 60 60 60 60
Releases

Public Information 9 8 10 10 40 35
Campaigns

Vital Statistics FY 2017 FY 2018 FY2019 FY 2020 FY 2021 FY 2022

E-News Service 3,819 4,074 3,745 4,849 4,344
Subscribers
Social Media Followers
on City of Colleyville 2,639 4,755 6,725 6,497 7.900
Government

Department Resources

FY 2022 General Fund Communications:

Assistant City $127,145

Manager Supplies, $165 , 0%

Community

Relations & Events Contractual,
Specialist $126,980 ,
100%

Note: The Communications & Marketing Coordinator position

is funded out of the Hotel Occupancy Tax Fund as of FY 2021.

92