Page 206 - GrapevineFY24 Adopted Budget
P. 206

FY 2023-24 APPROVED OPERATING BUDGET
      4B ECONOMIC DEVELOPMENT SUMMARY
      ADMINISTRATION DIVISION
      124-124-001




                                                         2020-21     2021-22     2022-23     2022-23     2023-24
      EXPENDITURES BY OBJECT                              Actual      Actual      Budget    Estimate    Approved

      Personnel                                                376,432             504,347             529,366             384,878             457,431
      Supplies                                                   19,683             228,818               10,400                 1,486               12,900
      Maintenance                                                69,245               15,948  -    -        -
      Services                                              2,615,935          1,916,921          1,848,056          2,566,045          1,862,656
      Insurance                                                  73,857             105,156               81,859               75,326               52,793
      Transfers                                             2,015,565          1,828,015          1,715,319          1,836,939          1,749,731
      Total                                                 5,170,717          4,599,205          4,185,000          4,864,674          4,135,511




      OBJECTIVES

      -  Proactively execute business development strategy and identify quality business prospects
      -  Strategically plan inbound economic development marketing strategy.
      -  Provide excellent customer service for key business stakeholders
      -  Facilitate cross-departmental collaboration to increase the efficiency and impact of City programs



                                                         2020-21     2021-22     2022-23     2022-23     2023-24
      PERFORMANCE INDICATORS                              Actual      Actual      Budget    Estimate    Approved

      Marketing & Research:
        Retail and transit oriented development study         1        N/A         N/A          N/A         N/A
        Complete a market and site context analysis  on 185 acre
        City owned tract                                      1           2        N/A          N/A         N/A
        Project map/analysis for City Council               N/A         N/A           1           1           1

        Salesforce contacts                                 N/A         N/A           100       150           150
        Web visitors                                        N/A         N/A                2,000               26,942               30,000
        Newsletter subscribers                              N/A         N/A           100         174         300
        Social - Net Positive Engagements                   300         300                5,000                 6,150                 7,000
      BRE & New Business Development:
        Local business visits                               120         160        N/A          100           125

        Presentations to Chamber of Commerce and ED

        partnership meetings                                 12          12        N/A           15            15

        Network and retention events attended                20          20        N/A           20            25
        Leads obtained from network and retention events     60          60        N/A             50        75


        Trade shows/conferences attended                      5           5          10           6           9
        Broker/Multiplier Outreach                           30          30            50          50        75



        Business Retention & Expansion (BRE)                N/A         N/A          50            50        75
        Startup support                                     N/A         N/A          20            20        20


        Project management                                  N/A         N/A            20        20          20



        Planning meetings                                   N/A         N/A            24        24          24


        Small business support                              N/A         N/A          20            20        20

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