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ADOPTED | BUDGET

City Manager

Top Goals and Objectives
Goal 6
A SENSE OF COMMUNITY ‐ Strive to support programs and events that support our citizens and the community as a
whole.
Objective 1: Continue the vibrant, award‐winning park and recreation facilities and programs
Objective 2: Encourage volunteerism and community‐wide involvement
Objective 3: Maintain cultural arts program
Objective 4: Enhance quality of life through innovative library services
Objective 5: Maintain our sense of community by embracing its diversity
Objective 6: Resolve the development of the TCC performing arts facility in the TIF
Objective 7: Cultivate the next generation of community leaders
Objective 8: Encourage community support of local businesses

Goal 7
TARGETED ECONOMIC DEVELOPMENT ‐ Strive to maintain and build our vibrant and diverse economic base.

Objective 1: Attract businesses with higher wage, high‐skill primary jobs that positively contribute to our
community
Objective 2: Promote diversity in economic development
Objective 3: Maximize use of underutilized real estate and business locations through strategic
land planning and management
Objective 4: Retain and grow our current businesses

Goal 8 Goals & Measures
LOCAL AND REGIONAL LEADERSHIP ‐ Strive to continue to build relationships among other
cities and parties with similar interests, sit on committees that set the direction for our region and be proactive to
influence the direction of key issues.

Objective 1: Continue to be involved in setting direction for the region
Objective 2: Build and maintain relationships that influence decisions in areas where we have an
interest
Objective 3: Promote service and involvement that brings prominence as leaders that influence
the direction in key issues
Objective 4: Lead by example, do it right
Objective 5: Maintain leadership role on legislative issues

Goal 9
EFFICIENT, EFFECTIVE DELIVERY OF CITY SERVICES ‐ Strive to improve efficiency, cost savings,
effectiveness through shared services.

Objective 1: Maintain quality public facilities that meet the City’s image
Objective 2: Instill an engaged, service‐driven organizational culture that embodies R‐SPIRIT values
Objective 3: Maintain infrastructure that can meet current and future needs
Objective 4: Explore improved efficiency, cost savings, and effectiveness through shared services

Objective 5: Refine and enhance the customer experience by focusing on our processes and solution driven
approach

184 NRH | TEXAS