Page 145 - Saginaw FY22 Adopted Annual Budget

CITY OF SAGINAW
GOALS, OBJECTIVES AND PERFORMANCE MEASURES
2021-2022

ECONOMIC DEVELOPMENT
GOAL: To support, promote, enhance, and diversify the local economy through business recruitment, retention,
development, redevelopment, and information-sharing. To increase commercial product, workforce capacity, tax
revenues, and business offerings for consumer use in Saginaw.

City FY 2020-2021 FY 2020-2021 FY 2021-2022
Strategy Department Goal Department Achievement Department Goal
Continued promotion of "Shop Local,
Shop Saginaw" during the COVID-19 Actively promoting available properties
Pandemic to encourage residents to
Promoting "Shop Local, Shop support our local economy, thus to developers and site selectors to
increase our existing tax base and
Saginaw" to encourage residents to increasing our sales tax collections. economy. Continued discussions with
support our local economy, thus For the year, our sales tax revenues
Develop vibrant increasing our sales tax collections. were over 5% higher that FY 2019- developers, commercial real estate and
businesses to forward the progress on
activity Actively promote available properties 20. Actively promoting available
centers/major to potential developers to increase properties to developers and site future and existing development
corridors our existing tax base and economy. selectors to increase our existing tax projects. Start receiving LOI's for
existing and new developments.
Continue to promote and encourage base and economy. Continued Continued progress on redevelopment
forward progress on future and discussions with developers, of Southern Saginaw. Continued
existing development projects. commercial real estate and promotion of Building Improvement
businesses to forward the progress Grants.
on future and existing development
projects.
Department Achievements:
Staff attended training and received the Basic Economic Development Certification through the Texas Economic Development Council
Continued partnership with Community Link as future contracted administrator for the Saginaw Farmers Market
Created new program “Shop Local. Shop Saginaw” encouraging our residents to shop locally especially during the COVID-19 Pandemic.
Staff reviewing and updating the 2016 Economic Development Strategic Plan and SWOT Analysis - In Progress.
Created new Business Directory on our website to help promote our local businesses in Saginaw.
Created new section on our website to help promote Available Properties for sale and lease.
Created new Economic Development subscribable email alert program.
Created new subscribable "CITY VIEW" Economic Development Newsletter.
Staff attended 8 webinars and professional development training sessions.
Partnered with Building Dept for Economic Development staff to begin hand-delivering Certificate of Occupancies to the businesses.
Continued progress on UCD property Mixed-Use Development with meetings and discussions with Broker and Developer.
Continued progress on The Square property Mixed-Use Development with meetings and discussions with Broker and Developer.
Continued progress on Beltmill property Mixed-Use Development with meetings and discussions with Broker and Developer.
Continued progress on Lavonne White's property Mixed-Use Development with meetings and discussions with Broker and Developer.
Department staff managed the Saginaw Switchyard Food Truck Park
Enhanced the promotion of the Building Improvement Grant Program: City Council approved 7 applications through 05/01/21.
Partnered with Community Link as the contracted administrator for the Saginaw Farmers Market.
Continued weekly conversations and meetings with the Retail Coach on Recruitment of restaurants, retail and entertainment.
Conducted in-depth Council one-on-one meetings to determine SWOT scope for future ED goals
Conducted 3 Ribbon Cuttings and/or Ground Breakings
Consistently informs the public on construction updates throughout the city that include new development, redevelopment and municipal.

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