Page 46 - City of Kennedale Adopted Budget FY22

DEPARTMENT OUTLINE: CITY SECRETARY

The City Secretary’s Office documents, catalogs, safeguards, and provides on-demand access to all business
and legal records created or received by the City and the EDC. The Office of Communications disseminates
information of interest to residents, stakeholders, and the media via printed publications, the website, social
media, the e-newsletter, and press releases.

H I G H L I G H T S A N D G O A L S A C C O M P L I S H E D
▪ Completed certification as a Texas Registered Municipal Clerk (TRMC)
▪ Continued promotion of the newsletter, resulting in a 250% increase in subscriptions since
FY16 and an open rate that is twice the industry average
▪ Designed promotional materials for City-sponsored events

▪ Continued informing the community of emerging COVID-19 regulations and information via
the web, newsletter, and social media
▪ Continued providing virtual and/or live-stream meeting access for City Council and Boards
during the COVID-19 pandemic, as applicable and allowable
S H O R T - T E R M G O A L S
▪ Continued growth of online subscriptions and social media

▪ Strengthen civic engagement by live-streaming all Council and board meetings
▪ Increase media coverage for community events and achievement announcements

▪ Train personnel and board members on Open Meetings Act and Public Information Act
▪ Evaluate status of records both locally and off-site to free up space and reduce costs

L O N G - T E R M G O A L S
▪ Develop brand standards and increase communication

▪ Develop Policies and Procedures Manual for the City Secretary's Office
▪ Strive for accuracy and consistency of municipal code, in all publications, at all times

▪ Restructure Laserfiche document storage system and train departments on best practices
▪ Increase regional relationships and coordination with the media and other local entities

S T A F F I N G R E S O U R C E S
▪ City Secretary – 1.0 FTE

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