Page 105 - Saginaw FY21 Annual Budget
P. 105

CITY OF SAGINAW
                         GOALS, OBJECTIVES AND PERFORMANCE MEASURES
                                                        2020-2021


              COMMUNITY SERVICES

                          ANNUAL OBJECTIVES                              2019-2020 PERFORMANCE
                                                                Replaced six treadmills. Increased recreation class programs.
               Renovate and enhance recreation facilities to better meet the   Expanded the Concerts in the Park Program.  Replaced the original
                             needs of the citizens.           multi-purpose room wall dividers. Replaced gym light fixtures with
                                                                                    LED.

                                                                Partnered with citizens on park cleanups, city cleanups, and
                                                             planting trees.  Established community programs such as Movies in
                                                              the Park, Concerts in the Park and Dive-In Movies.    Established
                                                                "New Christmas Decoration in the Park", "Ten on Tuesday"
              Establish community involvement programs with residents and  encouraging residents/business owners to pick up only 10 pieces of
                               business owners.               trash every Tuesday; "Business Beautification Recognition Awards"
                                                             recognizing those businesses who strive to improve and beautify the
                                                              exterior of their business; increased participation in "Adopt a Spot"
                                                               around the City in the parks; established wrapping traffic control
                                                                              boxes in Saginaw (8).


                                                              Rebuilding our programs to the attained levels prior to the COVID-
                    Enhance the youth & adult swimming programs.
                                                                 19 Pandemic through increased marketing and promotion.
               Solicit grants, sponsorships and donations to help offset the   Maintained sponsorship levels for existing special events.
                                annual budget.
                                                              30,215 participants in FY16/17.  26,020 participants for FY17/18.
                                                             29,602 participants for FY18/19.  Popular programs include, but are
                                                              not limited to, spring and fall craft fairs, movie day, concerts/dance,
                 Increase participation in Senior activities by updating the
                building, improving programs, meals and/or transportation.  evening games night and movie nights, theater trips, Wii Bowling
                                                               and Golf Tournaments. Rebuilding our programs to the attained
                                                             levels prior to the COVID-19 Pandemic through increased marketing
                                                                                 and promotion.
                                                             Promoted facility rentals through City Newsletter, Facebook, Twitter,
                Increase awareness and usage of municipal rental facilities.  Linked In, Digital Display Sign, Saginaw FYI, press releases,and
                                                                              web announcements.
                                                              Increased our participation in the Annual Images of Saginaw Photo
                                                               Contest and decreasing costs.  Rebuilding our programs to the
                Expand and enhance visual and performing arts program.
                                                              attained levels prior to the COVID-19 Pandemic through increased
                                                                             marketing and promotion.
               Increase membership and program participation by 5%, while   Maintained membership levels.
                           retaining current members.

              Maintain a safe recreational environment by being accident free.      100%
                                                             Weather at the outdoor Aquatic Center determines participation and
                                                               revenues at the facility.  Rebuilding our programs to the attained
              Increase revenues by 5% and maintain a stable revenue base.
                                                             levels prior to the COVID-19 Pandemic through increased marketing
                                                                                 and promotion.
                                                             Promoted programs and events through City Newsletter, Facebook,
                 Communicate more effectively with citizens by using the   Twitter, Linked In, Digital Display Sign, Saginaw FYI, press
                        website, newsletter and e-mail alerts.
                                                                         releases, and web announcements.







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