Page 514 - Hurst FY19 Approved Budget

ADMINISTRATION
536 CONFERENCE CENTER FUND
0111 ADMINISTRATION

GOALS, OBJECTIVES & PERFORMANCE MEASURES

Council Priorities:
 Customer Service  Innovation
 Economic Vitality  Redevelopment
 Infrastructure  Leadership

Goals:
• Continue to use all avenues to enhance and evaluate customer service.
• Increase revenues and judiciously manage costs.
• Continue to focus on legacy events to insure client retention.

Objectives:
• To reinvest revenue surplus into building improvements. *
• Conduct a competitive analysis of facility rental rates. *
• Complete a five (5) and (10) year capital improvement plan for the Conference
Center. *
• Enclose outdoor spaces to use as storage. This will reduce the need to store
items in unused meeting rooms. This will lower wear and tear on the space
and make it possible for all rentable space to be clean and ready *

PERFORMANCE MEASURES

Input: PY ACTUAL CY ESTIMATE PROJECTED
Number of full time employees 12 13 15
Workload/Output:
Number of annual events 368 436 420
Effectiveness:
Maintain an overall Client Survey 4.7 4.7 4.8
score of 4.4 (Scale 1-5)
Efficiencies:
Maintain Food and Beverage cost-of- 18.2% 18.7% 19%
goods-sold below industry standards

* - Short Term (0-3 years)
† - Intermediate Term (3-10 years)
‡ - Long Term (10+ years)
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