Page 48 - City of Watauga FY22 Adopted Budget

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Strategic Initiatives (Cont.)

Strategic Planning Goal:
Improve community involvement

Strategic Initiatives:
1. Conduct a citizen survey every three years.

2. Continue the Watauga 101 Citizens Academy annually.
3. Enhance citizen volunteer opportunities within six years.

4. Identify technological options that encourage citizen participation within 10 years.

Strategic Planning Goal:
Improve the City Brand

Strategic Initiatives:
1. Develop a marketing strategy prior to October 2023.

Strategic Planning Goal:

Attract, retain and motivate qualified staff

Strategic Initiatives:

1. Continue to review and revise the recruitment and retention strategy annually.
2. Evaluate the need to add personnel in the Information Technology Department during each

annual budget cycle and Personnel Improvement Plan update.
3. Conduct an employee survey every three years.

4. Implement a Phased Approach for transition to Paid Time Off program

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