Page 111 - Saginaw FY22 Adopted Annual Budget
P. 111

CITY OF SAGINAW
                           GOALS, OBJECTIVES AND PERFORMANCE MEASURES
                                                        2021-2022

            COMMUNITY SERVICES


            GOAL: To improve the quality of life for citizens of all ages by providing a variety of recreational and leisure activities,
            special events, aquatic and athletic programs, visual and performing arts programs, facilities and services that
            encourage life enrichment, health, fitness and enjoyment.
                City            FY 2020-2021                  FY 2020-2021                  FY 2021-2022
              Strategy         Department Goal           Department Achievement           Department Goal
                                                                                   Continue to maintain existing programs
                                                                                   and increase programming to reach the
                                                                                    levels of participation pre-COVID 19.
                                                                                   Increase revenues through new creative
                                                     Rebuilding our programs to the attained
                                                                                      and fine tuned existing programs.
             Maintain a                               levels prior to the COVID-19 Pandemic   Reopen and restart programming at the
              financially   Rebuilding our programs to the attained   through increased marketing and
             sound City   levels prior to the COVID-19 Pandemic   promotion. Continue operation with   senior  center and move operations to
                                                                                     the recreation center.  Improve 9th
              providing   through increased marketing and   reduced programs, reduced staffing   Annual Images of Saginaw Photo
              superior            promotion.           levels and hours of operation while   Contest with increased awards,
              services                                 staying open unded the Pandemic   promotion and revised program.
                                                              circumstances.
                                                                                   Increase marketing and promotion of the
                                                                                   City via Facebook, Twitter, press/media
                                                                                    release, Digital Display Sign, Saginaw
                                                                                           FYI, and web site.
                                                     Rebuilding our programs to the attained    Partner with local professional
             Maintain a                               levels prior to the COVID-19 Pandemic   photography company to provide
              financially   Rebuilding our programs to the attained   through increased marketing and   additional advice, funding, awards and
             sound City   levels prior to the COVID-19 Pandemic   promotion. Continue operation with   marketing to increase participation in the
              providing   through increased marketing and   reduced programs, reduced staffing   Images of Saginaw Photo Contest.
              superior            promotion.           levels and hours of operation while   Seeking additional sponsorship
              services                                 staying open unded the Pandemic   opportunities through drink vending
                                                              circumstances.                 companies.
                                                                                   Convert 1 part-time attendant to full-time
                                                                                      at Recreation Center.  Increased
                                                     Rebuilding our programs to the attained
                                                      levels prior to the COVID-19 Pandemic   programming for the Senior Center.
              Expand    Rebuilding our programs to the attained   through increased marketing and   Increased programming for the
             community   levels prior to the COVID-19 Pandemic   promotion. Continue operation with   Recreation Center. Replace six
                                                                                      treadmills. Replace original multi-
             quality of life   through increased marketing and   reduced programs, reduced staffing   purpose room wall dividers. Increased
             ammenities           promotion.           levels and hours of operation while   part-time staff from 20 hours to
                                                       staying open unded the Pandemic   maximum of 29 for staff flexibility.
                                                              circumstances.
                                                                                    Increase programming for Concerts in
                                                                                              the Park.

                                                  LONG TERM OBJECTIVES

            Plan, develop, and successfully manage the Aquatic Center in 2022.

            Replace the carpet in the fitness room, hallways, kids room and offices.

            Develop a Youth & Adult swimming program that includes: swim lessons, water aerobics, outdoor movie night, teen
            nights, special resident-only days, etc.

            Convert one part-time employee to one full-time employee.

            Establish a 5k race at the Recreation Center that runs through Willow Creek Park.





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